DC Iikka infomercial from SNOWBOARD Magazine on Vimeo.

November 12, 2008 – Vista, CA – DC has launched its latest snowboard television campaign, “Enjoy The Ride More” featuring its professional snowboarders, Devun Walsh and Iikka Backstrom alongside TV infomercial legend Billy Mays. Airing on FUEL TV from November 10 thru December 21, will be three 60-second commercials featuring DC’s new snowboard and boot lines.

The commercials present the versatile DC snowboard and boot collection in a comedic, infomercial parody with the legendary pitchman, Mays. Mays and the DC Pros show how the boards not only slice and dice, but they’re suited for any type of riding, be it park, street rails or backcountry powder.

DC will feature the new spots on its website at dcshoes.com/ETRM. The commercials, along with behind the scenes footage and extended scenes will be available beginning November 12th.

Labels: DC Snowboard Boots, DC Snowboards, Devun Walsh, Iikka Backstrom

Comments:

 Bosco
That commercial is awsome

# : November 13, 2008 9:47 AM

 

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