C1RCA Footwear and Apparel started when legendary skateboarder Chad Muska joined forces with Fourstar Distribution Inc. to design and develop the most technically advanced Skateboarding shoe ever put out in the market.
In the fall of 1999, the CM901 model was introduced and created a worldwide buzz never experienced before.
The CM901 was the most expensive technical shoe ever released and also became the fastest selling shoe on the market.
With pure dedication to their team riders and sole focus on Skateboarding, C1RCA Footwear and Apparel has succeeded in building a strong international team of professional and amateur skateboarders with a diverse lines of Footwear and Apparel.
Both, the team and products embody the essence of what C1RCA truly is: a genuine mix of the diverse cultures and trends represented in today’s street Skateboarding.
From the handrail hammers of John Allie and Adrian Lopez to the smooth and technical maneuvers of Mark Appleyard and Colt Cannon, the C1rca brand has always been true to Skateboarding since its creation.
Staying true to its origins, C1RCA recognizes the importance of a worldwide marketing and promotional presence and have successfully associated itself with action sports retailers and media through the entire globe to carry its genuine feel and image.
The C1RCA Communication is established through a global strategy utilizing specialized publications, Internet presence, Point of Purchase materials, public relations, promotional events, and contests.
The C1RCA brand is also involved in the music world through www.c1rcapresents.com organization, which main mission is to bring the world’s premiere hip-hop, breaks and drum and bass venues to major international scenes.